We go to a lot of trade shows, local events, gyms. We love to get out there and meet people in our community, people that live in the world of fitness. Inevitably, someone asks us how in the heck we managed to get the domain name Strength.com.
That’s a great question.
We were fortunate to get Strength.com. The timing was perfect, stars aligned as they say, and we had the opportunity to take over the brand. Strength.com lets us marry our passion – fitness, nutrition, and strength – with the business of daily work. We believe fitness, nutrition, and strength have the power to change lives. We know this because it changed our lives.
My only regret is that I didn’t learn this lesson, that discovering health and fitness is life changing, sooner. So we’ve made it our mission to share that with everyone – our local community, athletes around the world, coaches, parents and even my kids.
There are a lot of products out there, but not a lot of quality trusted products. Too many products today use deceptive marketing, harmful ingredients, and take advantage of the lack of industry regulation.
But not us.
Our products will help you perform your best today and they’ll help keep you healthy in the long run. We’ve invested heavily in third-party certifications like NSF Certified for Sport – ensuring that our products are safe and trusted for all athletes, even my own kids.
There is a lot of information out there. So much so that it’s become increasingly difficult to wade through it all. For a lot of people, getting in shape is incredibly frustrating. It doesn’t have to be. That’s why we’ve partnered with experts in their fields – PHDs, registered dietitians, and MDs – to bring you trusted content to help you achieve your goals.
We’re here to help you get stronger.
Co-Founder and CEO